Episode 4
Chris and Simon Forrester (CEO, SSA UK) are joined by Steffan Morgan (Head of Self Storage, Cushman & Wakefield), to unpack the newly released 2026 UK Self Storage Report, fresh off the back of the annual SSA conference in Telford.
The trio dig into the report’s revamped, data-rich online format, and cover the headline numbers, from market growth and shifting occupancy and discounting trends to a sharp rise in AI adoption, growing ESG focus, and encouraging gains in public awareness of self storage.
A data-packed listen for operators and investors wanting a clear-eyed snapshot of where the UK self storage market stands and what the future holds.
About Locked In
The purpose of this video series is to explore various topics that will help educate, inform, bring more awareness to the self storage industry as whole and hopefully create that light bulb moment for our viewers to consider self storage as a great investment choice.
Throughout the series, we’ll be joined by a variety of experts who’ll share their experiences and insights on topics such as investment diversification, business planning and execution, technology insights, leadership skills and, based upon market trends and the feedback we get, we’ll talk about stuff.